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[ENVIRONMENTAL CLAIM] That might explain it all ...

- 63% of UK consumers said they would like to see brands increasing communications around the environmental impacts of their products, services and operations
#BUT
- 49% of UK-based marketing professionals communicating the sustainability ambitions and actions of companies are worried their work may be perceived as greenwashing
#BECAUSE
- 40% of marketers admit to not having qualifications relating to communicating sustainability

Maybe could we be of some help?
SORGEM ADVANCE, BRANDING TO ADVANCE SOCIETY

#branding4impact #greenwashing #sustainability

https://lnkd.in/dDYZMpUW